We all remember losing our quarters to PAC-MAN. In fact, those arcade machines gobbled up nearly $1 billion of our quarters the year PAC-MAN launched in 1980. So we launched the Lottery's new PAC-MAN scratch-off with a call to action to "Get Your Quarters Back." 

Because this was for the New York Lottery we needed to do something distinctly New York. So we updated the original game to feature the streets of the state as the PAC-MAN maze for our online game.